
Festa Major de Gràcia 2025
Visual identity · Illustration · Campaign
2025
Graphic design · Art direction · Illustration
I turn ideas into visual worlds through graphic design, illustration and art direction — creating concepts, images and identities with character.
View projects ↓
Visual identity · Illustration · Campaign
2025

Branding · Visual identity
2025

Art direction · Editorial design · Illustration
2025–2026

Illustration · Graphic novel
2026

Branding · Art direction · Editorial design
2026

Branding · Art direction · Social media
2023

Illustration · Merchandise
2024

Branding · Logo design · Art direction
2026

Branding · Art direction
2025

Illustration · Character design · Visual system
2022

Editorial design · Menu design
Atzavara Hotel & Spa

Editorial design · Hospitality
Menu redesign

Art direction · Motion · Mixed media
2025

Illustration · Personal work
2020
I’m Manuela Serrat, a graphic designer and art director with a passion for building visual worlds with character, emotion and a strong point of view. I move between branding, illustration and art direction, always looking for the idea that makes a project feel alive — the unexpected detail, the right colour, the image that stays with you.
I’m drawn to projects that allow creativity to become a language of its own: distinctive, human and memorable.
I work with brands and cultural, social and private organisations to help their ideas grow through thoughtful, distinctive visual languages.
Contact